
It all started a couple of months ago when there was a rumor flying through the blogosphere about Google penalizing blogs for selling links. Many bloggers took this information as a mere rumor but little did we all know that Google was very serious about stopping paid link activities around the Internet.
The main reason for Google's hatred towards commercial link trade was that the activity was giving advertisers a way to manipulate Google Pagerank.
Google Pagerank is a pure technology algorithm created by Google that calculates the importance of a web page based on the inbound and outbound links. The activity of selling/buying paid links was basically interfering with Google's Pagerank technology and therefore Google decided to take action against the sites/blogs that were a part of this activity.
Google penalized some high profile blogs recently as an action towards stopping paid link activities around the blogosphere. Some blogs have even reported a decrease in their search engine traffic however for most of them its just the drop in their blog Pagerank. Here is a list of high profile blogs which supposedly lost Pagerank on this issue:
- Engadget (from 7 to 5)
- Problogger (from 6 to 4)
- Copyblogger (from 6 to 4)
- Quick Online Tips (from 6 to 3)
- Blog Herald (from 6 to 4)
- Weblog Tools Collection (from 6 to 4)
- Coolest Gadgets (from 5 to 3)
- CyberNet News (from 6 to 4)
and today Sizlopedia itself became a victim of the Google Pagerank terror and experienced a Pagerank drop (from 5 to 3). Its hard to say whether Google is right on this or not but this is really a striking issue for all of us.
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