Popular music video site Vevo is no doubt an internet sensation as this particular service has had a great first year, and what better way to celebrate that success than launching a revamped, redesigned and a relatively optimized homepage. Amazingly enough, the new site design looks a lot like the Vevo for iPad app launched last week.
Regardless of the fact that the changes to the new Vevo.com aren’t exactly that big, nevertheless they do make it easier for the user to navigate through the site as well as making it faster to load, while shedding light on Vevo’s exclusive content, simultaneously. Now, Vevo’s site boasts a very clean and segmented layout which is not overloaded with traditional advertisements. Artist, playlist and video pages still have banner advertisements or other skins however the homepage is all about the content that the service offers.
Numbered the same way on the image above, here are some highlighted updates of the redesigned Vevo site:
1. On the top right of the page is a new “What’s Hot” listing of the most popular videos and playlists across the Vevo platform.
2. Vevo.com now has a section that shows users videos they might like, based on their viewing history. It appears that this listing is IP based, meaning it can aggregate your viewing history from the various Vevo platforms, even if you haven’t signed into Vevo.com.
3. Vevo is producing more and more original content, including interviews with artists, special performances and live streams from partners like CBS. This original content is now highlighted on the front page.
4. Vevo also has editorially selected channels, with themes like “Essential 80s” and “Fringe.” These channels contain videos and playlists selected to best represent those themes.
5. Vevo is highlighting Vevo Everywhere, which aims to get Vevo on as many assorted devices as possible. In addition to Vevo for the iPad and iPhone, the company also has apps for Boxee and Google TV. An Android app is planned for early January 2011.
Have you been an ardent user of Vevo? Whether you like or dislike this new design, let us know what you think in your comments below.
Via Mashable