Facebook wants to become the king of video, and in some metrics, it is already the winner.
In other, more respectable metrics, Facebook video is an accursed wasteland of stolen, low quality content. In a recent check of the top 1,000 viewed videos on Facebook, 725 were stolen from YouTube and other video services.
The video service lacks the Content ID system YouTube implemented, meaning users and groups can upload almost anything without being hit with a copyright claim. The only way Facebook removes it is if the content creator gets in touch, an archaic way of dealing with video theft in the 21st century.
Add to that the metric for a “view” that Facebook uses is anything longer than three seconds. By 30 seconds, 80 percent of viewers have move away from the video, while at five minutes 80 percent are still viewing the video on YouTube.
Facebook has denied any wrongdoing on its part, claiming that its video service is booming to investors and partners. The problem is content creators currently working on YouTube do not want to move to Facebook, regardless of the contract price.
It was reported a few months ago that Facebook was eyeing up contracts with PewDiePie and other major YouTube stars, but none seem to have taken Facebook up on the offer. This is most likely because their own content is being stolen and reuploaded, without any repercussions for the uploader.
Hank Green, of Vlogbrothers and Crash Course, wrote an excellent piece on how Facebook has lied and stolen its way to the top seat. In the article, Green claims that he will not work with Facebook until its proves it is on the side of creators, which it is not at the present time.